Why Your "Beautiful" Ads Are Bleeding Your Marketing Budget (And Why Our "Ugly" Ones Generate 70-80% LTV Borrowers)
Published on: 07/12/2025
Most mortgage and insurance firms waste thousands on "beautiful" ads that blend in. Learn why Rocket Mortgage runs "ugly" ads on purpose, and how GoldenPath Financial generates pre-qualified 70-80% LTV leads using the same strategy.
Lead Intelligence